Understanding the Impact of Online Reviews on the Customer Journey Online reviews have become an integral part of the modern customer journey, fundamentally altering how consumers interact with brands and make purchasing decisions. In today’s digital landscape, the...
Understanding the Challenges Small Businesses Face in Lead Management Small businesses often encounter significant hurdles when it comes to managing leads effectively. Limited resources, both in terms of manpower and budget, can make it difficult to respond promptly...
By Brad Mitchell, Owner and Founder, Mitchell Media LLC brad@mitchellmediallc.com A few short years ago I, like many of you, heard about AI and figured that this shiny new thing would be replaced by the next passing fad within the year. It sounded futuristic,...